Built customized jeans
A Selfridge store in London now saves the time of its customers. It offers everyone an opportunity to
get ideally built customized jeans with the use of a special system. It is called Bodymetric and helps
to create jeans of your dreams. After ten minutes of 3D scanning a special laser gets certain parameters
of your figure, compares them with those on the system’s database and constructs an ideally personalized
sample or gives a list of recommended denim models from the store’s wide range. Hundreds of measurements
are taken, which makes your jeans really personal.
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Fashion designer Tristan Webber, establisher of Digital Couture trademark is determined to design custom
jeans according to the parameters of this Bodymetric system. In two weeks’ time the customer gets his personalized
jeans with a perfect fit and without any fitting.
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However, the same idea is fundamental for GetWear brand – here you can design your custom jeans online
without even leaving your house! Personalize your denim using the latest trends of world’s denim fashion
and newest embellishments and create your own unique style, today it’s quite easy! Stay tuned, GetWear!
Posted: 30.12.2009 by Stella Tornton
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Getwear® is a registered trademark of Getwear LLP
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