Customized jeans by 7 for All Mankind and custom jeans
The brand is a branch of Seven jeans; however, 7 for All Mankind had to make its mark by its own. This American
company was established in 2001 by Peter Coral and was the first brand to manufacture luxury customized jeans.
The prices on exclusive jeans models made by 7 for All Mankind reach an amount of 1000 dollars.
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The range of jeans produced by 7 for All Mankind includes denim creations with cuts and stains provided by a label
saying “Enjoy the holes, the more the better!” One could even think these jeans were really worn by somebody. However,
designers of the brand create such a worn look of their jeans deliberately, using different expensive and sophisticated technologies.
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The brand has several denim lines: Bootcut Stretch jeans, stretching and giving each figure a flattering silhouette;
A Poket – a line of jeans with a low front waist and a high back waist – such jeans emphasize advantages of one’s
figure and hide its imperfections; Flynt –A Poket stretching jeans; Crystal Pocket – unique denim models with pockets
embellished with Swarowski crystals – an ideal variant for clubbers or party goers. Besides, 7 for All Mankind also
has its own prêt-a-porte line, a great achievement for a denim brand.
The pockets of all tailor made jeans models by 7 for All Mankind are embellished with small red embroidery with the
name of the brand as well as with a loop and parallel zigzag lines.
Stylish and comfortable jeans by this company are today sold in 80 countries and enjoy the popularity of many
celebrities, such as Angelina Jolie, Liv Tyler, Cameron Diaz, Jessica Alba and many others. Advertising campaigns
of 7 for All Mankind were presented by supermodel Caroline Merphy and Dautzen Krez. Advertising photos are shot by
a star photographer Patrick Demarchelier. Jerome Dahan, chief designer and owner of 7 for All Mankind also owns the
trademark called “Citizens of Humanity”.
Posted: 26.12.2009 by Stella Tornton
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